RuleUS
FTC Extends Public Comment on Proposed Policy Statement Regarding Personalized Pricing
Published by US Federal Trade Commission on 2026-09-03
- Issued by
- US Federal Trade Commission
- Jurisdiction
- US
- Takes effect
- Not stated
- Comments close
- Not applicable
In the issuer’s words
The Federal Trade Commission extended by seven days the public comment period on the proposed enforcement policy statement regarding personalized pricing . The new deadline to submit comments is Sept. 25, 2026. On Aug. 19, 2026, the Commission invited the public to submit comments electronically until Sept. 18, 2026 on the proposed policy statement related to personalized pricing. Personalized pricing refers to the use of personal data to set prices according to the amount that a company believes an individual consumer is willing to spend.